The IAB Australia Leadership Summit 2024 offers an exclusive platform for industry leaders to explore the rapidly evolving digital advertising landscape, discuss emerging trends, and share strategies that drive innovation and success. As a sponsor, Shirofune will play a prominent role in these conversations, reaffirming its commitment to empowering businesses through advanced digital advertising automation.
“As an official IAB Australia member, we are proud to sponsor and participate in the IAB Australia Leadership Summit 2024,” said Mitsunaga Kikuchi, Founder of Shirofune. “Our mission has always been to empower businesses with automated solutions that deliver meaningful results. We look forward to engaging with industry leaders and exploring how automation can further revolutionize digital advertising.”
Shirofune will showcase how its platform transforms the way advertisers and agencies manage and optimize their campaigns. By streamlining advertising across platforms such as Google, Facebook, and LinkedIn, Shirofune enables marketers to increase efficiency, reduce manual processes, and maximize campaign performance.
Attendees can connect with Shirofune representatives at the event to gain insights into their innovative automation solutions and discuss how adopting an automated, data-driven approach can elevate digital marketing efforts.
Shirofune’s participation at the IAB Australia Leadership Summit underscores its dedication to supporting the global digital marketing community by helping brands and agencies adapt to a changing advertising environment. The company is proud to contribute to the exchange of ideas and solutions that are shaping the future of the industry. This event is Shirofune’s second in Australia, and their first since becoming an official member of IAB Australia in September 2024. Shirofune’s automation platform is already being utilized by multiple agencies in the Australian market, including leading media firm Media Republic.
Shirofune’s recent advancements include the integration of Amazon Ads into its platform and the enhancement of its Shopify integration with Google Analytics 4’s Data-Driven Attribution Model. These updates allow for more comprehensive and precise a
